Future of retail ? Go to China !

Asset tours are an important way of developing our knowledge of the real estate industry trends. As part of a study trip in China, we have visited Alibaba's new supermarket concept: Hema Fresh Store. As many retail specialists, we are convinced that Alibaba and some of their competitors like JD.com are shaping the future of retail. Alibaba is already the leader of B2C in China with their Tmall website which represent more than 50% of the chinese online retail market. Thanks to this impressive market share, Alibaba can explore new retail solutions like Hema and will open their first brick and mortar mall in April 2018 in Hangzhou. Alibaba will also benefit from the strenght of Alipay, their third-party mobile and online payment. The video below provides more details about Hema and gives hope for retailers and shopping center owners worldwide. For more details do not hesitate to contact us.

Our visit of Hema Fresh Store in Hangzhou